'I'm 96 and have 15 million followers': The grannies taking over TikTok
Grandma Droniak, Nonna Gracie, Viv Truran and Barbara Costello have all found fame on social media in their later years.
The rise of elderly influencers on TikTok is a fascinating phenomenon that highlights the evolving nature of social media and its ability to transcend age barriers. These women, including Grandma Droniak, Nonna Gracie, Viv Truran, and Barbara Costello, have amassed millions of followers, with some, like Grandma Droniak, boasting an impressive 15 million followers at the ripe age of 96.
This trend speaks to the growing diversity of TikTok's user base and the platform's ability to cater to a wide range of interests and demographics. The grannies' popularity on TikTok also underscores the importance of authenticity and relatability in online content creation. Their genuine and often humorous approach to sharing their experiences and perspectives has resonated with younger audiences, who are eager for fresh perspectives and a connection to previous generations.
As the social media landscape continues to shift, it's worth watching how these elderly influencers will leverage their online presence to build their personal brands, promote their passions, and connect with their vast audiences. Will they continue to inspire others to join them on TikTok, or will new trends emerge to challenge their popularity? One thing is certain – these grannies have cemented their place in the world of social media, and their influence is unlikely to fade anytime soon.
Originally reported by bbc.co.uk. BahaNews adds analysis for general news readers.